Strategies of Negotiating with Customers

In today’s competitive business landscape, the ability to negotiate effectively with customers is crucial for achieving successful outcomes. Whether you are selling a product, service, or forging partnerships, knowing how to navigate the negotiation process can make a significant difference in closing deals, maintaining long-term relationships, and achieving mutually beneficial outcomes. This article explores key strategies and techniques for negotiating with customers, from understanding their needs and motivations to overcoming objections and closing deals. By mastering these strategies, professionals can enhance their negotiation skills and drive positive outcomes in their interactions with customers.

Strategies of Negotiating with Customers

1. Understanding Customer Needs and Motivations

1.1 Conducting Market Research and Customer Analysis

Before you engage in negotiations with customers, it’s crucial to have a solid understanding of their needs and motivations. Conducting thorough market research and customer analysis will give you valuable insights into their preferences, pain points, and buying behaviors. This information will help you tailor your negotiation strategy to better meet their specific needs.

1.2 Identifying Pain Points and Desired Outcomes

To negotiate successfully, you must identify your customers’ pain points. What problems are they trying to solve? What outcomes are they looking to achieve? By understanding their pain points and desired outcomes, you can position your products or services as the solution they need. This knowledge will also enable you to address their concerns effectively during the negotiation process.

2. Building Rapport and Establishing Trust

2.1 Active Listening and Empathetic Communication

Building rapport and establishing trust are crucial elements in successful negotiations. Practice active listening to show genuine interest in your customer’s perspective. Demonstrate empathy by understanding their challenges and showing them that you are on their side. This approach will help create a positive and collaborative atmosphere that facilitates negotiations.

2.2 Demonstrating Credibility and Expertise

Customers are more likely to trust and negotiate with someone they perceive as credible and knowledgeable. Showcase your expertise in your industry and highlight your success stories to establish credibility. This will give your customers confidence that you have the necessary skills and knowledge to deliver on your promises.

3. Effective Communication Techniques

3.1 Tailoring Communication Styles to Different Customers

Not all customers are the same, so it’s essential to adapt your communication style accordingly. Some customers may prefer a more formal and detailed approach, while others may appreciate a more casual and conversational tone. Pay attention to your customer’s communication style and adjust yours to match, making them feel comfortable and better understood.

3.2 Using Clear and Concise Language

Negotiations can become complicated, so it’s important to communicate your ideas clearly and concisely. Avoid jargon or overly technical language that may confuse your customers. Instead, use straightforward terms and provide examples or visual aids if necessary. Clarity in your communication will help prevent misunderstandings and facilitate smoother negotiations.

4. Identifying Win-Win Solutions

4.1 Identifying Common Goals and Shared Interests

Negotiations should be a collaborative process where both parties find value. Identify common goals and shared interests between you and your customers. By aligning your objectives, you can work together to find mutually beneficial solutions. This approach fosters trust and ensures a more positive outcome.

4.2 Exploring Creative Problem-Solving Options

Sometimes, finding a win-win solution requires thinking outside the box. Explore creative problem-solving options that can address your customer’s needs while still meeting your business objectives. Brainstorm alternative solutions and consider compromises that can create a mutually beneficial outcome. This flexibility and willingness to explore options will demonstrate your commitment to finding the best solution for both parties.

Remember, negotiating with customers should be approached with a positive and cooperative mindset. By understanding their needs, building rapport, communicating effectively, and seeking win-win solutions, you can negotiate with confidence and achieve successful outcomes.

5. Overcoming objections and handling difficult situations

5.1 Anticipating and addressing common objections

Negotiating with customers can sometimes feel like going through an obstacle course. Just when you think you’re making progress, objections come flying your way. But fear not! By anticipating common objections ahead of time, you can arm yourself with persuasive responses that turn skeptics into supporters.

For example, if a customer objects to the price being too high, you can emphasize the value they’ll receive in return and highlight any unique features or benefits your product or service offers. By addressing objections head-on and providing compelling counterarguments, you can build trust and increase the chances of reaching an agreement.

5.2 Managing conflicts and resolving disputes

Let’s face it: conflicts and disputes are inevitable in any negotiation process. The key here is to approach these situations with a level head and a willingness to find common ground.

Active listening is your secret weapon in conflict resolution. Hear out your customer’s concerns, repeat back their main points to show understanding, and validate their feelings. Then, calmly present your perspective and work together to find a mutually acceptable solution.

Remember, it’s important to separate the person from the problem and focus on the shared goal of reaching an agreement. By maintaining a respectful and open-minded attitude, you can transform difficult situations into opportunities for collaboration and resolution.

6. Leveraging customer feedback and insights

6.1 Soliciting and valuing customer feedback

Your customers hold a wealth of knowledge and insights that can significantly enhance your negotiation strategies. Actively seek out their feedback through surveys, interviews, or even casual conversations. By valuing their opinions and involving them in the process, you’ll not only make them feel heard but also gain valuable information that can shape your approach.

Remember, feedback is a gift, even when it’s not all positive. Embrace constructive criticism and use it as an opportunity for growth and improvement. Your customers will appreciate your willingness to listen and respond to their needs, ultimately strengthening your relationship with them.

6.2 Using customer insights to refine negotiation strategies

Once you’ve gathered customer feedback, don’t let it gather dust on a shelf! Analyze and apply the insights you’ve gained to refine your negotiation strategies.

For example, if you discover that customers consistently value a specific aspect of your product or service, emphasize it during negotiations. If they express concerns about certain terms or conditions, consider adjusting them to better align with their needs.

By leveraging customer insights, you’ll demonstrate a customer-centric approach and increase your chances of reaching mutually beneficial agreements. It’s like having a secret weapon that your competition doesn’t even know exists.

7. Negotiation strategies for price and terms

7.1 Setting clear negotiation goals and objectives

Going into a negotiation without clear goals is like embarking on a road trip without a destination in mind – you’ll just meander aimlessly. To negotiate effectively with customers, it’s crucial to set clear goals and objectives beforehand.

Define what you want to achieve in terms of pricing, terms, or other factors that are important to you. Establishing these goals will help guide your negotiation strategy and keep you focused amidst potential distractions.

7.2 Exploring various bargaining techniques

Negotiation is an art, and just like any artist, you have a range of techniques at your disposal. From the classic “win-win” approach to more assertive tactics like anchoring or making strategic concessions, it’s essential to understand and experiment with different bargaining techniques.

While there’s no one-size-fits-all approach, being resourceful and adaptable will serve you well. Don’t be afraid to mix and match techniques depending on the situation and the personalities involved. Remember, negotiating is as much about building relationships as it is about reaching an agreement.

8. Closing deals and maintaining long-term relationships

8.1 Creating win-win agreements

Closing a deal is like popping a bottle of champagne – it’s cause for celebration. But the real magic happens when both parties feel like winners. Strive to create win-win agreements that satisfy both your customer’s needs and your own.

By focusing on collaboration and finding mutually beneficial solutions, you’ll build trust and set the foundation for a long-term relationship. Remember, a satisfied customer is more likely to become a repeat customer and advocate for your business.

8.2 Nurturing ongoing customer relationships

Closing a deal shouldn’t mark the end of your interaction with a customer; it’s just the beginning of a beautiful relationship. Nurture these relationships by providing exceptional post-sales support, personalized communication, and continuous value.

Keep your promises, follow up regularly, and show genuine interest in your customers’ success. Building strong, long-term relationships is not only good for business but also makes negotiations smoother in the future. After all, it’s always easier to negotiate with a friend than a stranger.

Now armed with these strategies, go forth and negotiate with confidence! Remember, negotiating doesn’t have to be a battle; it can be a dance—a dance where everyone walks away with a smile.

In conclusion, mastering the strategies of negotiating with customers is essential for achieving success in the business world. By understanding customer needs, building rapport, and using effective communication techniques, professionals can create a foundation of trust and mutual understanding. Identifying win-win solutions, overcoming objections, and leveraging customer feedback further enhance the negotiation process. With these skills, professionals can confidently navigate price and terms discussions and successfully close deals. Moreover, maintaining long-term relationships with customers is crucial for sustained business growth. By applying the strategies outlined in this article, professionals can strengthen their negotiation abilities and drive positive outcomes in their customer interactions.

FAQ

Q: How can I effectively overcome objections during the negotiation process?

When faced with objections from customers, it is important to actively listen and understand their concerns. Address their objections directly by providing clear and relevant information that addresses their specific concerns. Additionally, focusing on the value and benefits of your product or service can help alleviate their objections and demonstrate the value proposition.

Q: How can I maintain a long-term relationship with customers after closing a deal?

Maintaining a long-term relationship with customers is crucial for continued success. Regularly engage with customers through follow-up calls, emails, or meetings to ensure their satisfaction and address any concerns. Additionally, proactively seek feedback and use it to improve your offerings. Offering personalized support, exclusive deals, and loyalty programs can also help foster strong and lasting relationships with customers.

Q: How can I effectively negotiate price and terms with customers without compromising profitability?

When negotiating price and terms, it is important to have a clear understanding of your costs, profit margins, and the value you provide to the customer. Set clear negotiation goals and objectives, and be prepared to justify your pricing based on the value and benefits your product or service offers. Explore alternative solutions, such as bundling or value-added services, to find mutually beneficial outcomes that meet both parties’ needs.

Prioritizing “Me Time” for Moms

In the whirlwind of motherhood, it’s easy for moms to get lost in the demands of daily life, leaving little to no time for themselves. However, carving out regular “me time” isn’t just a luxury; it’s a necessity for maintaining physical, mental, and emotional well-being.  We’ll delve into the crucial importance of taking time for yourself as a mom and how this practice not only benefits you but can also enhance your family life.

The Juggling Act of Motherhood: Why “Me Time” Matters

As a mom, you’re an expert at multitasking, but constantly putting others before yourself can lead to burnout and exhaustion. Here’s where “me time” comes into play as your secret weapon against these challenges:

1. Recharge Your Batteries: Just like a smartphone needs to be recharged, moms need their own version of charging. Taking time to relax and engage in activities you enjoy revitalizes your energy levels and prevents burnout.

2. Enhance Mental Clarity:  The constant demands of motherhood can cloud your mind. Stepping away for a moment helps clear your thoughts, allowing you to approach challenges with a fresh perspective.

3. Boost Emotional Well-being: Nurturing your emotional health is essential. “Me time” provides the space to process your emotions, reducing stress and fostering a more positive mindset.

4. Set a Healthy Example: Demonstrating self-care teaches your children the importance of valuing themselves. It’s a powerful lesson that will serve them well throughout their lives.

Practical Tips for Incorporating “Me Time”

1. Schedule It: Treat “me time” as an essential appointment. Set aside dedicated time each week for activities that bring you joy.

2. Communicate: Let your family know about your designated “me time” so they can support and respect your need for this space.

3. Explore Hobbies: Reconnect with hobbies you love or explore new ones. Whether it’s reading, painting, gardening, or yoga, these activities can provide immense relaxation.

4. Technology Break: Unplug during your “me time” to truly disconnect from the constant digital noise and be present in the moment.

5. Self-Reflection: Use this time for self-reflection. Journaling or meditation can help you understand your needs better.

In conclusion, as a mom, taking time for yourself isn’t selfish; it’s a wise investment in your own well-being and your family’s happiness. Incorporating regular “me time” not only ensures you’re equipped to handle the demands of motherhood but also improves your health. Remember, a happier and more fulfilled you translates into a happier and more vibrant family life.

How to Stay Connected with other moms

Being a mom can be both a rewarding and challenging experience. While the focus is often on the well-being and needs of children, it is equally important for moms to prioritize their own social connections and support systems. Staying connected with other moms can offer a sense of belonging, understanding, and empowerment during the journey of motherhood. In this article, we will explore the significance of social connection for moms and provide insights on finding and nurturing friendships with fellow moms, balancing social interaction with self-care, leveraging technology for connectivity, joining mom groups, overcoming challenges, and thriving in motherhood through the power of staying connected.

Finding Support and Community Among Other Moms

Now that you know the importance of social connection, it’s time to find your tribe. Luckily, there are various avenues available to connect with other moms and build a strong support system.

Seeking Out Local Mom Groups and Playdates

Local mom groups and playdates are a fantastic way to meet other moms who are navigating the same chaotic reality. These groups often organize gatherings where moms can bring their little ones and bond over shared experiences. From storytime sessions at the library to informal meetups at parks, there are plenty of opportunities to connect while your kids have a blast.

Utilizing Parenting Classes and Support Programs

Parenting classes and support programs are not just for first-time moms. They can be a valuable resource for all moms looking to connect and learn from each other. These classes cover a range of topics, from breastfeeding and sleep training to toddler tantrums and beyond. Not only will you gain knowledge, but you’ll also meet other moms who are on a similar parenting journey.

Nurturing Friendships: Building Lasting Bonds with Fellow Moms

Connecting with other moms is not just about having someone to commiserate with; it’s also about building meaningful friendships that can last a lifetime.

Fostering Relationships Through Open Communication

Authentic and open communication is the backbone of any strong friendship. As moms, we all have our joys, fears, and doubts. By being open and honest with each other, we create a safe space for sharing our triumphs and challenges. So, don’t be afraid to let your guard down and have those heartfelt conversations—it’s in these moments that lifelong friendships are forged.

Sharing Similar Experiences and Empathy

There’s nothing quite like the bond formed through shared experiences. Whether it’s the sleepless nights, diaper blowouts, or picky eaters, finding someone who can relate to your struggles is a game-changer. When fellow moms empathize with your situation, it not only validates your feelings but also provides a much-needed sense of understanding and support.

Balancing Social Interaction and Self-Care as a Mom

While social connection is crucial, it’s equally important to strike a balance between socializing and taking care of yourself.

Finding Time for Socializing Amidst Busy Schedules

Let’s face it, as moms, we’re constantly juggling multiple responsibilities. Finding time for socializing may seem like an impossible task. However, prioritizing social connection can be as simple as squeezing in a quick chat during a playdate or inviting a fellow mom for a walk. By being intentional with our time, we can create opportunities for connection amidst our busy schedules.

Prioritizing Self-Care for Personal and Social Well-being

As moms, we often put our own needs on the backburner. However, neglecting self-care can leave us feeling drained and disconnected. By prioritizing self-care, we not only invest in our personal well-being but also enhance our ability to connect with others. So, whether it’s taking a bubble bath, going for a run, or indulging in your favorite hobby, make self-care a non-negotiable part of your routine. Because when you’re happy and fulfilled, you can show up as the best version of yourself in all your social interactions.

Remember, dear moms, you are not alone on this wild motherhood journey. Connect with other moms, nurture friendships, and prioritize self-care. By staying connected, you’ll build a tribe that will support you through the ups and downs of motherhood, and you’ll create memories and friendships that will last a lifetime.

Utilizing Online Platforms to Connect with Other Moms

In today’s digital age, staying connected with other moms has never been easier. With a plethora of online platforms at our fingertips, moms can find support, advice, and camaraderie with just a click of a button. Whether it’s joining social media communities or participating in online forums and discussion boards, technology can be a valuable tool in helping moms connect with others who understand the joys and challenges of motherhood.

Exploring Social Media Communities for Moms

Social media has revolutionized the way we connect with others, and this holds true for moms as well. Platforms like Facebook, Instagram, and Twitter have countless mom-focused communities where you can find fellow mothers who share your interests, struggles, and triumphs. These communities provide a space for moms to ask questions, seek advice, and offer support to one another. From breastfeeding support groups to parenting memes that will make you laugh out loud, social media communities can be a lifeline for moms seeking connection in the digital realm.

Joining Online Forums and Discussion Boards

Beyond social media, online forums and discussion boards have long been a go-to resource for moms seeking advice and support. Websites like BabyCenter, Mothering, and What to Expect offer a wealth of information and a platform for moms to connect with one another. Whether you’re looking for tips on managing sleepless nights or recommendations for the best baby products, these forums provide a space for moms to share experiences, offer support, and build connections without leaving the comfort of their own homes.

Joining Mom Groups: Creating a Supportive Network

While online connections can be invaluable, there’s also something to be said about joining real-life mom groups. These local communities provide a supportive network where moms can bond over shared experiences and provide each other with a sense of belonging in the rollercoaster ride of motherhood.

Benefits of Joining Local Mom Groups

Joining a local mom group offers a myriad of benefits. Not only do these groups provide opportunities for social interaction, but they also serve as a safe space to address common concerns, share advice, and swap stories. From playgroups to breastfeeding support circles, these gatherings allow moms to connect with others who are going through similar experiences, creating a sense of solidarity and understanding that can be incredibly empowering.

Participating in Group Activities and Events

One of the great joys of being a mom is watching your child grow and thrive. Mom groups often organize group activities and events, providing an opportunity for moms and their children to socialize and bond. From picnics at the park to playdates at local attractions, these gatherings not only offer a chance for kids to make friends but also allow moms to forge connections and foster friendships that can last a lifetime.

Frequently Asked Questions (FAQ)

1. Why is social connection important for moms?

Social connection is important for moms as it provides a sense of belonging, support, and understanding. It helps combat feelings of isolation, reduces stress, and promotes overall well-being. By connecting with other moms, you can share experiences, gain valuable insights, and build meaningful friendships that can positively impact your journey of motherhood.

2. How can I find and join local mom groups?

Joining local mom groups can be a great way to connect with other moms in your community. Start by researching online platforms, social media groups, or community centers that facilitate such groups. Attend local parenting classes, join playdates, or participate in community events to meet other moms. Additionally, reaching out to your healthcare provider, local libraries, or mom-focused organizations can provide information on existing mom groups in your area.

3. What are some practical ways to balance social interaction with self-care?

Finding balance between social interaction and self-care is crucial for moms. Prioritize self-care by setting aside dedicated time for yourself, whether it’s indulging in hobbies, taking walks, practicing mindfulness, or engaging in activities that recharge you. It’s also important to schedule social interactions, such as coffee dates, video chats, or group outings, into your routine. By consciously making time for both self-care and social connection, you can maintain a healthy equilibrium that supports your well-being.

4. How can technology be utilized to connect with other moms?

Technology offers various platforms that can help connect moms from different locations. Join online mom communities, parenting forums, or social media groups where you can engage in discussions, seek advice, and share experiences. Utilize video calling applications to have virtual meetups with other moms, especially if distance is a constraint. Remember to exercise caution and ensure your online interactions prioritize safety and privacy.

Achieving Work/Life Balance: Essential Tips for the Modern Working Mom

Understanding the Challenges of Being a Working Mom

Being a working mom in today’s fast-paced world is no easy task. Balancing the demands of a career with the responsibilities of motherhood can often feel overwhelming. As a working mom myself, I understand the challenges that come with trying to find that elusive work/life balance. In this article, I will share some essential tips and strategies to help you navigate the complexities of being a modern working mom.

Embracing the Importance of Work/Life Balance

One of the first steps in achieving work/life balance is recognizing the importance of prioritizing both your career and your family. It can be easy to get caught up in the demands of work and neglect your personal life or vice versa. However, finding a healthy balance between the two is crucial for your overall well-being.

To achieve this balance, it’s important to set boundaries and establish a routine that allows you to fulfill your professional obligations while also dedicating quality time to your family. This may involve setting specific work hours, delegating tasks, or seeking support from your spouse, family, or childcare providers. Remember, it’s okay to ask for help and delegate responsibilities to ensure that you have time for yourself and your loved ones.

Strategies for Balancing Work and Motherhood

1. Prioritize and Delegate

As a working mom, it’s important to prioritize your tasks and focus on what truly matters. Identify your top priorities at work and at home, and delegate or eliminate tasks that are not essential. This will help you manage your time more effectively and reduce unnecessary stress.

2. Set Realistic Expectations

It’s crucial to set realistic expectations for yourself both at work and at home. Understand that you may not be able to excel in every aspect of your life simultaneously. Be kind to yourself and remember that you are doing the best you can. Accepting that perfection is not attainable will help alleviate unnecessary pressure and allow you to enjoy the journey of balancing work and motherhood.

3. Practice Self-Care

Taking care of yourself is essential for maintaining a healthy work/life balance. Make time for self-care activities that rejuvenate and energize you. This could include exercise, meditation, pursuing hobbies, or simply indulging in some alone time. Remember, when you take care of yourself, you are better equipped to take care of others.

Tips for Finding Support and Resources

1. Connect with Other Working Moms

Seeking support from other working moms can be incredibly valuable. Joining online communities or attending local networking events for working moms can provide a platform for sharing experiences, tips, and advice. These connections can help you feel less isolated and provide you with a support system of like-minded individuals who understand the unique challenges you face.

2. Utilize Technology

In today’s digital age, technology can be a valuable tool for working moms. Explore apps and software that can help you organize your schedule, manage tasks, and stay connected with your family. From calendar apps to meal planning tools, there are numerous resources available to streamline your daily life and make juggling work and motherhood more manageable.

3. Seek Professional Help if Needed

If you find yourself struggling to cope with the demands of being a working mom, don’t hesitate to seek professional help. Therapists, coaches, and counselors can provide guidance and support tailored to your specific needs. Remember, reaching out for help is a sign of strength, not weakness.

Embracing Opportunities in Work and Motherhood

Achieving work/life balance as a working mom is an ongoing journey that requires constant adjustments and self-reflection. It’s important to remember that it’s not about achieving a perfect balance every day, but rather finding harmony in the ebb and flow of life. By implementing these essential tips and strategies, you can navigate the challenges of being a modern working mom with confidence, grace, and resilience.

So, fellow working moms, let’s embrace the opportunities that come with balancing work and motherhood. Together, we can create fulfilling careers and nurturing families while finding that elusive work/life balance we all strive for.

The Stress-Free Mompreneur: 5 Techniques to Tackle Stress and Thrive in Business

Being a mompreneur comes with its own set of challenges. The demanding nature of entrepreneurship combined with the never-ending responsibilities of motherhood can often leave us feeling overwhelmed and stressed. However, managing stress is essential for our well-being and our ability to excel in both our roles as moms and entrepreneurs. In this guide, we will explore five powerful techniques to help you effectively manage stress and find balance in your life.

Understanding Stress Triggers

As a mompreneur, it’s important to recognize and understand the triggers that contribute to your stress. Take some time to reflect and identify the common stressors unique to your situation. Is it the pressure to succeed in your business? The struggle to find a work-life balance? By pinpointing these triggers, you can better understand their impact on your mental and physical health.

Prioritizing Self-Care

Self-care is crucial for maintaining your overall well-being. As a mompreneur, it’s easy to neglect yourself while trying to juggle multiple responsibilities. However, carving out dedicated “me time” is essential. Make it a priority to incorporate exercise, proper nutrition, and adequate sleep into your routine. Set aside moments for relaxation and self-rejuvenation. Mindfulness techniques and meditation can be powerful tools for stress reduction.

Setting Realistic Goals and Boundaries

Setting realistic goals and boundaries is vital for maintaining a healthy work-life balance. As a mompreneur, it’s easy to get caught up in the never-ending to-do list. Learn to establish clear boundaries and communicate them effectively with your family and clients. Remember, it’s okay to say “no” and prioritize self-care and family time.

Building a Support Network

As a mompreneur, having a support network is invaluable. Seek support from fellow mompreneurs or like-minded individuals who understand the unique challenges you face. Online communities, networking events, and mentorship programs can provide guidance and a sense of camaraderie. Don’t be afraid to explore shared caregiving arrangements or outsource certain tasks to lighten the load. Remember, you don’t have to do it all alone.

Embracing Flexibility and Adaptability

Flexibility and adaptability are essential qualities for a successful mompreneur. Embrace the fact that life and business can be unpredictable. Plans may change, and unexpected challenges may arise. By cultivating a flexible mindset, you can adjust your plans and expectations accordingly. Develop strategies to handle unexpected circumstances, and remember that adaptability is your secret weapon.

Practicing Effective Stress Coping Mechanisms

Having effective stress coping mechanisms is essential for managing stress as a mompreneur. Find healthy outlets for stress, whether it’s through hobbies, creative pursuits, or physical activities. Engage in deep breathing exercises, visualization, or progressive muscle relaxation techniques to help calm your mind and body. It’s important to prioritize your mental health; don’t hesitate to seek professional help, such as therapy or counseling when the need arises.

Embracing and Celebrating Small Victories

As a mompreneur, it’s easy to get caught up in the pursuit of big achievements. However, it’s equally important to acknowledge and celebrate the small victories along the way. Recognize and appreciate your accomplishments, no matter how small they may seem. Cultivate a positive mindset and practice gratitude daily. By focusing on the positives, you’ll find renewed motivation and joy in your journey as a mompreneur.

Conclusion

Managing stress as a mompreneur is a continuous effort. By implementing these techniques, you can effectively tackle stress and find the balance you desire. Remember, it’s essential to understand your stress triggers, prioritize self-care, set realistic goals and boundaries, build a support network, embrace flexibility and adaptability, practice effective stress coping mechanisms, and celebrate every small victory along the wa. These measures gives you the power to thrive in both your business and your role as a mother in business. Embrace the journey, nurture yourself, and believe in your ability to overcome any challenge that comes your way.

Father’s Role in a busy Mompreneur’s Life

For the past few days I have focused solely on how mother’s can balance their work life, de-stress themselves and as well manage time as mothers doubling up as entrepreneurs.
I haven’t forgotten the enormous role fathers also play in the life’s of these women behind the scenes to support them.
I have come across a lot of fathers who personally take it upon themselves to ensure the kids have their homework done every time.
There are fathers who also ensure the house chores designated to each child is completed by the child without excuses
Some fathers also personally support and motivate their wife’s in every business venture they decide to undertake,  financially, morally, socially.
It is healthy to have a discussion with the man of the house to help you manage both the work load and home duties. It becomes better when you have a man who understands this and is willing to be involved in both aspects of your  life as a Mompreneur.
Its great to be strong-willed and confident as a Mompreneur, but there is nothing as comforting as having a man who supports you both in your work life and duties as a mother.

Diaries of a Momemployeneur: Know when to Outsource or Seek Expert Advise

Sometimes in an attempt to cut down on cost in your business or your journey as an entrepreneur you may employ quite a number of Do-It-Yourself techniques. But sometimes this strategy may not work because eventually you realize you spent much more than you would have used if that task was outsourced. I had contacted quite a number of people to assist with a website but unfortunately the quotes were on a high side. One day whilst browsing online I chanced upon an advert which looked catchy “Build a website on your own for free in less than 48hours”.
“Wow I said that was my moment of saving some money”., I thought to myself.  I signed up on the site and went through the procedure . I chose my template , and started working on the interface design. But wait, now I had to choose a domain name and pay for hosting and that wasn’t free. But they never stated that in their ad. I went ahead to pay for the domain name and the hosting for a month to try it out first.
Went back to the website design but realized it was getting tough so I sought the advise of an expert to help and I made him aware I had my domain and hosting as well as template already. He went through the template I had chosen and checked out the package for hosting for a year.
Imagine my disappointment when he revealed to me the hosting alone cost much more than he was charging me initially for developing the website. Also getting plug-ins were going to be way expensive than the platform he had initially discussed with me to implement.

I tried to cut corners but eventually I could not even use the domain name and hosting site again. My money went down the drain.

Let’s check out some aspects of our businesses that play an integral role in its success and may function better when outsourced;

  • Graphic Designing:   Getting a good graphic designer for your business helps you to stand out in marketing campaigns and promotions. Especially for your blog and social media handles. It may be expensive to have a good graphic designer on retainer so usually small business outsource when they need to meet their graphic designing needs.
  • Book keeping: Book keeping is a commonly outsourced task for small businesses. It is essential to get an expert for this aspect for your business as it helps you manage your taxes, income statements and petty cash. All these help you to know how your business is progressing.
  • Website design: Your website is the face of your company online. Its essential to get an expert to handle this as it directly reflects on your brand image. If you are not a web designer you could outsource to a freelancer as this may sometimes be cheaper as compared to a website design company. As  business owners it is essential that we learn to outsource delicate aspects of your business which you do not have any expertise or seek expert advise if you want to Do it yourself. Eventually you are able to weigh the cost benefits. If it is something you can quickly learn on your own and work it out. Bingo! Then you are good to go

Author

Mary A.S.Sackey

HR/Operations Manager

NALO Solutions Limited.

WeMompreneur Feature: Novan Consult Empowers Women

I am Jennifer Esenam Asare, a wife, mother and social entrepreneur. I am the founder and director of Novan Consult, a social enterprise that engages young people and women through social advocacy, empowerment and networking programs. I am particularly concerned about human resource development but not in the conventional sense (as in recruiting and training people for organizations). I believe everyone made in the image of God is not dump or incapable. You just need to identify that thing that makes them unique. Help them develop that unique quality and they are able to exhibit their intelligence and be their best. Therefore I seek to harness this in every way possible for people to live an empowered meaningful life.

I have worked in diverse organisations for a total of seven years mostly as an administrator or in the administration department. I have also served as secretary and organizing secretary in some non-denominational youth groups and churches.

I hold a Master’s Degree in Public Administration, a first Degree in Philosophy and a Certificate in Youth Development Work all from the University of Ghana. I also hold a Certificate in Project Management from IDPM.

Novan Consult which is barely a year old, currently operates actively the Inspired Woman Conference and the Next Level Mentoring and Grooming Clinic for Women and Youth respectively. We have had two sessions of engagement for each wing and the response and patronage is encouraging. Participants in our programs have given feedback indicating their satisfaction.

An upcoming I’m Empowered session of the Inspired Woman Conference is looking forward to inspire and empower especially women to rise up to the task of being informed on legal matters that affects them one way or the other. Ignorance of the law, they say is no excuse. So we are bringing in experienced lawyers to talk, discuss and answer questions on legal matters bothering on MARRIAGE, DIVORCE, REMARRIAGE and WILL.

I believe that, it is not for the fun of it that the church ensures that, marriages conducted by the church is certified under the laws of the state. Even though marriage is a God idea and instituted by him according to the bible, the church cannot conduct marriage as a spiritual entity.

Just as Jesus paid taxes to the state, and his parents having to travel to participate in a census resulting in his birth in Bethlehem, there are laws in every society that governs its people. Hence, there are laws in Ghana governing our actions and inactions including Marriage, Remarriage, Divorce and Will among others.

Novan Consult seeks to equip people with the right information to help them make intelligent decisions on issues that affect their lives.

We shall therefore explore questions such as:

What are the legal implications of marriage?

What must one do /know when marrying someone with kids?

What is disclosure in marriage?

Are there legal rights /responsibilities?

At what point can one seek for divorce?

What is a WILL?

At what point should one make a WILL? And many more.

To support the program kindly contact Novan Consult on +233262773300 / +233509044091.
Follow them on Facebook at novanconsultgh and on instagram on @novanconsultgh.
Email them on : novanconsultgh@gmail.com

Mother’s Day Interview: Bayabs Enterprise

Meet Yvonne Rashida Bakuri, the creator of Bayabs Enterprise

 It has been quite a journey for Yvonne– it wasn’t until her maternity that she discovered she had a passion for fashion and creative designing.  In our May feature Read her interview to learn more about her and her business Bayabs Enterprise.

How did you start your journey as a Mompreneur?
I was home on maternity and bored. At that time, I had made and worn an african print shoe with a matching clutch bag to a wedding and friends,  family and friends of friends were texting/contacting me to make some for them so I decided to indulge them and gradually that become a business.

What inspired you to take that path in business?
Friends and Family were and still are my inspiration.

A little bit about your company and what you do?
Bayabs Enterprise is the company. The brand Bayabs is a clothing and accessories brand that makes contemporary clothing and accessories with African print. The businesses started in April 2015.

 

A little background about yourself?

My name is Yvonne Rashida Bakuri. I’m a wife and a mother of 3. I hold a BSc. in Development planning from the Kwame Nkrumah University of Science and Technology. I’m also a resettlement expert. I am the creative behind Bayabs.

How you manage your day to day activities?
Listing down what I need to do and at what time I have to do it.

How are you able to balance taking care of your family and manage the business?

For me, Family comes first. I can only concentrate on work when my family has been taken care of. The kids leave for school and then I get to work. I don’t have help. So I need to be home before they get home. I try to do what I cannot do at home quickly before it’s time to get home. I plan with my head tailor on what needs to be done before getting home. I respond to emails and Whatsapp messages, take pictures, prepare orders for shipping /posting at home. When I cannot go to the post myself, i make arrangements for them to be picked up by a delivery company/person so delegating even though it is difficult for me, I have learnt to delegate more of my responsibilities with close supervision. I also have a very great support system. When my husband is in town, he helps a lot. My mom and siblings are especially helpful when I need them.

What are the challenges you face?
Cashflow: Like most small businesses, the money won’t stay. The bulk of the money you make goes into paying bills.
Balancing quality with growth. As we grow and we employ more hands, making sure employees pay attention to detail without having to micro manage that aspect is  a great challenge for me but I’m working hard towards my quality control.
Shipping/Delivery, when you do not control delivery, it is difficult especially with shipping outside the country. Delivery has not been too reliable so i have had to factor delivery periods into completing orders

Most Ghanaians not too trusting of online shops. I do not have a brick and mortar shop. I take orders via Whatsapp and through the website. Most of my clients are based outside the country. I realized Ghanaians resident in the country have issues shopping online. They do not trust the online system from my observation.
Power supply. Even though dumsor (erratic power outage) has ended, we still get occasional power outage.

What are the processes and systems that have helped you in your entrepreneurial journey?

To do lists! I try to write down the days work the previous night(Invoices i need to send out, emails and whatsapp messages I need to respond to, follow ups, fabric shopping or sorting, design and pattern cutting, shipping, calls to make, orders to fulfill on the website etc) Listing them down helps a lot.I rely on technology a lot and that has been very very helpful. Apps help a great deal. Those that help with scheduling social media posts, creating invoices on the go, having meetings through WhatsApp calls and skype videos etc.Delivery/Dispatchers are a welcome.Getting photographers for photoshoots.

Social media(social media ads) has helped with marketing my products to new customers since I do not have a brick and mortar shop.

These are processes, procedures and systems that have been very helpful to me.

9. Advise to any young one who wants to start a business.

Dream big. Don’t be shy to start small but be ready to sacrifice and WORK.  HARD!!!!

To learn more about Bayabs Enterprise visit their website on www.bayabs.com. Contact them on 0208404882 or through email on bayabsgh@gmail.com. Follow them on Instagram on bayabsaccessories.

Our  Mompreneur Monthly Features are open to Mothers in business who would love to share their experiences with upcoming and budding Mompreneurs. If you would love to feature on our blog contact us on 0249879525 or through email on mompreneurgh@gmail.com

WeMompreneur Interview: HIREghana- Irene G. Addison

We had the opportunity to interview Irene Gloria Addison of HIREghana and we learnt quite a lot of things from here concerning Human Resource Management. She seems to an expert in what she does and does it very well. Let’s read on as she shares her journey as a Mompreneur with us.

Tell us a bit about yourself?

Of course, I am a mom of plenty of boys and I am loving it!  And we are a multilingual & multicultural family.

I came to HR from Educational Project Management, where I started slowly getting more and more involved in HR & Recruitment over the years.

I started HIREghana (www.HIREgh.com) almost 3 years ago out of my strong belief that bringing the right candidates and the right organizations together, is what makes the difference in great organizations and also in delivery of successful projects.

I have always envisioned the Recruiter’s relationship with any Client as a strategic partnership (than just a plain Stakeholder) where we connect them to the genuine talent that will make their organizations outstanding and that’s what we do.

What does it take to be a successful working mum?

Definitely good planning of both your workweek and your weekend.

Disciplined kids make life easier; so does a supportive husband/ partner, family and neighbors.

And if possible leave your work issues there when you go home and keep home items from       interfering with your work- environment.

Basically, strike the right balance between motherhood and entrepreneurship please.

What led to your decision to become an entrepreneur?

Having worked in the Recruitment & Staffing industry, I knew that I could be nicer to candidates and I can really add value to employers: to the best of my knowledge, we are the only company that pre-screens candidates and only if qualified spends their CVs with their explicit permission to clients. We never engage in the art of ‘CV -Spamming’.

What are some of the challenges playing a dual role as a mother and entrepreneur?

Working long hours – I mean really long hours, including weekends.  So, I have learnt when it is time to do any family activity, that is the priority of the moment and it did never gets postponed.

I might never be the World’s best entrepreneur but I will be the World’s Greatest possible mother – that simple!

How much capital do I need to begin life as an entrepreneur?

As a philosophy, we are against raising capital – at least in most cases. If you can manage to operate with no borrowed money, you will be exposed to the full spectrum of all possible business risks and you will make the mistakes than no business school could ever teach you; so you get all this valuable lessons early in the life of your Start-up. When you ‘play’ with borrowed money, you become by ‘nature’ risk averse, and possibly end up postponing making several mistakes at a point in time where they are most costly. Please do remember that a big risk could also be a great opportunity)

We subscribe to the idea of organic sustainable growth. On purpose, our investment ‘seed’-capital was the Registrar’ fees to become a legal business and those needed to acquire a domain; originally we even used a free-hosting website before investing in a normal webhosting solution.

Our emphasis was placed not on finding money to finance our growth, but on finding the right intellectual capital, both in the people who work for us and in our candidates.
Our growth and success has been based on the classic word- of- mouth, a strong branding effort and the way we respectfully treat our customers and our candidates.

OK… let me summarize please:

  • Invest the time to develop a solid Business Plan, instead of eternally chasing capital.
  • Grow organically in a sustainable and scalable manner. Don’t get caught up in the ‘find financing’ rat-race please- run on your own ‘steam’ instead of running with all the restrictions coming with someone else’s money.
  • Love and face business risks – but prepare for them (risk management & contingency)

Practical Fact: You will face a lot of social bias and there is very limited & restricted capital/ funding for mother- entrepreneurs.

What are some of the challenges you faced starting your own business?

As any Start-up, we at HIREghana had to develop a lot of new relationships and work extremely hard to gain trust of our clients and candidates in the shortest possible time. We decided to differentiate ourselves not on price but on high quality and high impact recruitment. We prescreen all our candidates (usually twice) and we perform random employment and reference checks before we introduce any candidate to a client- we never blindly flood a client with CVs the way other competitors do.

Unfortunately, at least in West Africa (we have different experiences with European and East Africa companies) employers do not yet realize how expensive is to hire the cheapest recruiter or the cheapest employee; we should all aim at long-term strategies.

We also invest time (at our expense) in teaching the prescreened how to interview, something that seems not to be a common nor prevailing skill in Africa – at least in our experience. We even come across quite frequently of highly educated and experienced professionals who lack those skills. Maybe that was the past, but why the majority of new graduates, can’t write e CV or lack interview skills?  What do the people in the University Career Placement offices do?

We once in a while get rejected by newcomer organizations because they wrongfully assume that we are not big enough to handle massive recruitment. We decided to keep our niche and remain a small (less than 15 employees) but high-impact recruiter.

Once in a while, we get faced with unethical situations (e.g. if you find a job for my nephew or myself, I will give you this recruitment assignment) but we always -as a matter of principle- walk out of it and we always walk tall !!!

Our focus –from Day 1- has always been in creating value for our Clients and our Candidates too.

How were you handling your life as a mother and a corporate lady if you have ever worked for someone?

Good communication and clear expectation between the employer and me, resolved all issues; also, I have been lucky to have employer- support which never take it as a given.

What has always been a grave open issue -according to my own experiences and humble observations-  is that both to- be- mothers and employers (including colleagues) are not prepared to address pregnancy and any related absence from the work floor (especially in the case of complicated pregnancies).

If we have internships, traineeships, etc., … then why we can’t have ‘momships’ (or even ‘fatherships’) to help an employee prepare to the parenthood transition and then smoothly come back to work?

Obviously if you are away for several weeks/ months and you keep no contact even for a few hours per week, you will return to a work environment that could be drastically different. Wouldn’t that make any returning mother feel awkward and influence her productivity?

Please tell us about what you do and how we can get in touch to patronize your products / services?

HIREghana (www.HIREgh.com) is a Leading Human Resource Management and   Recruitment Agency and a HR & Organizational Development Consultancy providing intelligent and high quality human resource- and recruitment- solutions to business and institutions in all parts of Ghana. HIREghanaprovides the full spectrum of Human Resource Solutions and Services.
Besides classic active headhunting, we also offer Career Coaching and Executive Mentoring. Over the last year, we have also started been involved in Recruitment for Startups, Board Member Selection & Setup of BoDs for SMEs (as part of our OD consulting activities)For Employers- we could:

  • help you find the right employee or perform various checks.
  • organize the right Customer Loyalty training for you
  • or help you with all sorts of HR matters if you are a Start-up or a SME.

You can contact us please at Clients@HIREgh.com or at +233 266 555 907 and +233 50 228 5155.

For Candidates – you can contact us at CV@HIREgh.com for services such as:

  • registering your CV with us (Word files only + please include a cover letter)
  • 1- on- 1 CV & Interview skills workshops
  • Career Counselling & Executive Coaching.

Final words of encouragement to any mother out there struggling with combining work and housekeeping.

Maybe it would sound too trivial, but I will strongly advise to talk to your partner or your family members (if you are a single mom) and even to your neighbors and explicitly explain to them what kind of help and support you need from them and why.  Don’t underestimate the kindness that people could exhibit if they understand why they are asked to do something to help you. Your partner should share all house-keeping chores – in 2017, you should not be coming home from work and having to cook, clean the house, feed the kids, while someone has launched themselves on the couch consuming colossal amount of fufu and beer while successfully watching TV or facebooking…  And once in a while your family & neighbors could help by watching after your children or getting things for you whenever they go to the market, etc.

And always have the grace and kindness to return / payback all that help, ideally by going the extra mile.  And remember… that extra mile, is never crowded! And it always pays off to drive there!

Finally, I am most thankful to God for blessing me with extremely supportive family, friends, neighbors, associates / employees, partners, clients and candidates too.

Thank you,

Irene

About the Author: Irene Gloria Addison is the owner of HIREghana [Human Intelligence Recruitment], a Leader Recruitment Agency and HRM & OD Consultancy. Irene -who has a LinkedIn footprint of 30.000+ connections- and her team have also been constantly mentoring and coaching candidates on how to improve their job-hunting & career- planning skills.

Irene welcomes your feedback/ comments/ remarks/ suggestions via your email message to Press@HIREgh.com

Our website is http://www.hiregh.com